Tagged: user-centric approach

We Love Our Users

Christmas time is the right moment to write you something about love and how much we love our users. Many companies state that they are customer-oriented. So do we. We took it so seriously that we placed the customer in the middle of our organisation. The customer (user) is...

Stepping into Shoes of The User

Do designers or engineers know what is the best for the users of the services and products they create? Do you know? Do I? I don’t, but I’ll find out. For doing that there are two very basic things to take into account in the early stages of the...

The User Is the King, Right?

Getting lost at the airport. Struggling with trying to get the email synchronized in your mobile phone. Getting angry when trying to remember how to get an important report out from the company’s data system. Sounds familiar, I guess. In most of these types of cases the reason for...